WHAT IS CPA NETWORKS?

CPA networks (or CPA affiliate networks) are usually services in which the advertiser is practical directly for the action executed (order, sale) on your site when passing through the provided traffic channel.

According to marketers, this system will likely be perfectly suited for B2C (software downloads, payment for customers, online store purchases) and is certainly not applicable to B2B organizations.

How must CPA networks work?

The network grasp enters into an agreement plus a network of blogs, directory site sites and other online resources to place ad units.

The system is similar to participation in the advertising network in Yandex or Google Display Multilevel, but with one difference.

Mutual payments along with partners are made directly concerning completed actions on a website.

How Cpa online networks work

Then the network owner symptoms an agreement with an advertiser (usually on paper), specifying the specific terms of payment along with clearly specifying the rate for every lead.

Precise disadvantage for advertisers super fast the fact that the owners connected with normal sites usually «» fairly large amount to enter job course.

Generally there can also be intermediary agents – CPA-network aggregators, which in fact bring together all owners-agents of CPA-networks and resell traffic at this time according to the scheme:

– Traffic resale layout

– The specific scheme is very simple, and all the things seems to be fair.

– The network master buys traffic, catches sales opportunities and resells the results in the seller of goods and businesses.

If there is some sort of risk of being swindled with a CPA network, there is a kind of «arbitrage» – an aggregator about networks where one is about to pay for leads and the other is rewarded after compensated leads.

JUST WHAT FORMS OF LEADS ARE THERE?

Sales Funnel

– In short, the business lead sales funnel consists of these steps:

rapid Potential customers.

— Unsolicited leads.

– Warm leads.

– Customers.

WHAT ARE WARM QUALIFIED PROSPECTS?

A comfy lead in marketing can be a conventionally «confirmed» lead.

That is, someone who is really a person who confirms that he is actually a one who made the application.

But he is not necessarily your client.

Typically, a warm brain might be:

directions An interested visitor.

– A gamer (who punches in prices, products).

— A person who inquires about the sale price or checks availability.

That is, even if the individual wants to buy a product of your respective mouth, they may ask questions.

If you can’t satisfy the customer (or something he doesn’t like in the product), you will fall the customer.

If your customer is not satisfied with your own feedback as a supplier or perhaps feedback about the product you will be selling, you will lose the individual.

This means that the actual warm lead is hardly a customer.

That could be, the sales funnel is really inexorable.

A CONCLUSION

We’re a lttle bit cold about traffic arbitrage, about CPA networks.

And buying traffic from «questionable» sources has always been embarrassing.

Although the temptation is going to be high – for example , we all just need readers for our website, and you can get them very inexpensively through CPA.

But we still keep to natural channels to attract traffic.

So what conclusions are worth drawing?

Don’t let CPA devices drive traffic to your site. Somebody run the risk of losing jobs in Yandex for questionable behavioral factors.

Do not create a landing page for a separate domain and do not draw up a list in services and internet sites. You run the risk of giving up the position of your site.

It is worth finding a most effective method of payment while using lead. Remember that you are buying leads, but you cannot obstacle their quality.

Demand to be told in connection with the methods of attracting traffic.

Demand the CPA’s legal details, the name of the administrator and the conclusion of the contract on your terms. affcountry.com/

Still, we recommend in order to concentrate in your hands venerable methods of attracting traffic: circumstances on your accounts, SMM using your publishers, blog on your web site and SEO under your individual control.